Episode #
13

Building an Anti-Fragile Career for Climate Resilience with Lilli Graf

Host Jeni Miles speaks with Lilli Graf, founder of IMMA Collective, about why climate resilience starts with how you make a living. Together they explore the barbell strategy for career risk, the difference between resilience and antifragility, and why redefining "enough" matters more than chasing endless growth. Discover a sturdier path through uncertainty.

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Show Notes

Jeni Miles speaks with Lilli Graf, founder of IMMA Collective, about why climate resilience begins with how you make a living. Drawing on regenerative business principles and antifragility, Lilli explains how solopreneurship, community and redefining "enough" can help purpose-driven professionals build careers that don't just survive uncertainty, but grow stronger because of it.

KEY TAKEAWAYS:

  • Identify the single biggest lever for personal resilience: Lilli found that, of work, finances, location, family and community, how you make a living has the greatest impact.
  • Distinguish resilience from antifragility — bouncing back versus growing stronger through stress, drawing on Nassim Taleb's Antifragile.
  • Apply the barbell strategy to career risk: keep 80% secure and channel 20% into high-conviction experimentation.
  • Reframe scarcity as a learnt capitalist mindset, and define your own version of "enough" rather than chasing endless growth.
  • Build community as infrastructure — solopreneurs who connect and collaborate become "antifragile forests" rather than isolated trees.
  • Recognise that failure only happens if you stop trying; fast, cheap failures are how regenerative businesses redesign themselves.
  • Prioritise the quality of relationships over scale, especially as AI reshapes how solo businesses are built and differentiated.

ABOUT THE GUEST:

Lilli Graf is the founder of IMMA Collective, a global community helping purpose-driven solopreneurs build sustainable client pipelines. Her background is in service design, working previously with major London design agencies on venture building.

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🔗 Want more? Follow Jeni on LinkedIn: ⁠https://www.linkedin.com/in/jenifisher/⁠

Subscribe to the Moral Footprint Substack: ⁠https://moralfootprint.substack.com/⁠

RESOURCES:

Antifragile by Nassim Nicholas Taleb: ⁠https://en.wikipedia.org/wiki/Antifragile_(book)⁠ — the book behind Lilli's barbell strategy and antifragility thinking

Love & Order (Eliza Yvette Esquivel): ⁠https://www.love-and-order.com/⁠ — foresight and Protopian leadership practice for visionary organisations

SporeSight: ⁠https://www.sporesight.co/⁠ — Jess's work applying fungi-inspired thinking to regenerative futures

Elise Ford: ⁠https://www.linkedin.com/in/elise-ford-59a75157/⁠ — specialist in polarisation and collaborative leadership capacity

Caroline Harris: ⁠https://uk.linkedin.com/in/caroline-harris-7a791117⁠ — IMMA member helping people clarify their next career step

Radhika Bhatt: ⁠https://www.linkedin.com/in/radhika-bhatt/⁠ — IMMA member specialising in freelance and solopreneurship clarity

Work With Source by Tom Nixon: ⁠https://tomnixon.co.uk/⁠

Inner Development Goals: ⁠https://www.innerdevelopmentgoals.org/⁠

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Who is Jeni Miles?

I’m a London School of Economics trained behavioural scientist, digital product expert and mum of two passionate about cultivating collective and planetary wellbeing.

Business as usual is no longer fit for purpose in an age of polycrisis. I’m taking the data-driven decision-making skills I’ve gained while at leading tech companies Google and Amazon to empower brands and social movements to drive positive behaviour change.

Jeni Miles, a behavioural science and business consultant, smiling at the camera

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