Episode #
2

Why Corporate Sustainability Reporting Is Failing Our Planet with B Lorraine Smith

In this episode of Moral Footprint, host Jeni Miles speaks with B. Lorraine Smith, a bold and visionary voice in sustainable business, about the deep disconnect between corporate sustainability claims and reality. Lorraine shares her decades of experience in ESG and why she ultimately stepped away, disillusioned by the industry's focus on reporting over real change.

Episode thumbnail with the title "Why Corporate Sustainability Reporting Is Failing Our Planet with B Lorraine Smith" and a picture of the podcast guest: B. Lorraine Smith

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Show Notes

In this episode of Moral Footprint, host Jeni Miles speaks with B. Lorraine Smith, a bold and visionary voice in sustainable business, about the deep disconnect between corporate sustainability claims and reality. Lorraine shares her decades of experience in ESG and why she ultimately stepped away, disillusioned by the industry's focus on reporting over real change.

They explore:

✅ Why traditional ESG frameworks fail to address systemic issues

✅ The dangers of corporate greenwashing and branding over substance

✅ Lorraine’s matereality framework—a radical shift to centering life instead of profit

✅ The tough questions businesses avoid about their own impact

✅ How individuals can reclaim their agency and challenge the status quo


If you’ve ever wondered why corporate sustainability feels like a façade—or how to move beyond it—this conversation is essential listening.

Connect

Follow Lorraine on Linkedin: https://tinyurl.com/4wvdmh7y

Follow Jeni on Linkedin https://tinyurl.com/4mxz52bm

Read the Moral Footprint substack https://tinyurl.com/bdepjvdw

Resources mentioned:

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Who is Jeni Miles?

I’m a London School of Economics trained behavioural scientist, digital product expert and mum of two passionate about cultivating collective and planetary wellbeing.

Business as usual is no longer fit for purpose in an age of polycrisis. I’m taking the data-driven decision-making skills I’ve gained while at leading tech companies Google and Amazon to empower brands and social movements to drive positive behaviour change.

Jeni Miles, a behavioural science and business consultant, smiling at the camera

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