Episode #
2

Why Corporate Sustainability Reporting Is Failing Our Planet with B Lorraine Smith

In this episode of Moral Footprint, host Jeni Miles speaks with B. Lorraine Smith, a bold and visionary voice in sustainable business, about the deep disconnect between corporate sustainability claims and reality. Lorraine shares her decades of experience in ESG and why she ultimately stepped away, disillusioned by the industry's focus on reporting over real change.

Episode thumbnail with the title "Why Corporate Sustainability Reporting Is Failing Our Planet with B Lorraine Smith" and a picture of the podcast guest: B. Lorraine Smith

Watch the episode

Show Notes

In this episode of Moral Footprint, host Jeni Miles speaks with B. Lorraine Smith, a bold and visionary voice in sustainable business, about the deep disconnect between corporate sustainability claims and reality. Lorraine shares her decades of experience in ESG and why she ultimately stepped away, disillusioned by the industry's focus on reporting over real change.

They explore:

✅ Why traditional ESG frameworks fail to address systemic issues

✅ The dangers of corporate greenwashing and branding over substance

✅ Lorraine’s matereality framework—a radical shift to centering life instead of profit

✅ The tough questions businesses avoid about their own impact

✅ How individuals can reclaim their agency and challenge the status quo


If you’ve ever wondered why corporate sustainability feels like a façade—or how to move beyond it—this conversation is essential listening.

Connect

Follow Lorraine on Linkedin: https://tinyurl.com/4wvdmh7y

Follow Jeni on Linkedin https://tinyurl.com/4mxz52bm

Read the Moral Footprint substack https://tinyurl.com/bdepjvdw

Resources mentioned:

Get My newsletter

Subscribe to access bite-sized research on how we can realign life and work within planetary boundaries.

By subscribing, you agree to my Privacy Policy and consent to receive updates from me.
Thank you! We've received your submission.
Oops! Something went wrong. Please try again.

Who is Jeni Miles?

I’m a London School of Economics trained behavioural scientist, digital product expert and mum of two passionate about cultivating collective and planetary wellbeing.

Business as usual is no longer fit for purpose in an age of polycrisis. I’m taking the data-driven decision-making skills I’ve gained while at leading tech companies Google and Amazon to empower brands and social movements to drive positive behaviour change.

Jeni Miles, a behavioural science and business consultant, smiling at the camera

other Recent episodes

Episode #
12

Post-Growth Business, Patagonia's Ownership Revolution & The Wealth Siphon | Dr Jennifer Hinton

Host Jeni Miles speaks with ecological economist Dr Jennifer Hinton, whose post-growth business framework identifies the for-profit structure itself — not individual bad actors — as the root cause of inequality and ecological breakdown. They explore why swapping the CEO changes nothing, how not-for-profit business stops the wealth siphon before it begins, and what Patagonia's ownership revolution reveals about what genuinely transformative business could look like next.
May 20, 2026
54
 min read
 mins
Episode #
11

Stakeholder Solidarity & the Silence Within: Reflections from World Beautiful Business Forum

Host Jeni Miles returns from the World Beautiful Business Forum in Athens,where she launched her first physical research installation, to share what she found. Drawing on original research surveying over 400 business managers, she explores why corporate silence around systemic change is structurally guaranteed, introduces Jennifer Hinton's five post-growth business dimensions, and asks whether businesses are structurally in solidarity with their stakeholders — or inadvertently silencing them.
May 14, 2026
16
 min read
 mins
Episode #
10

When Future-Compatible Business Meets Polycollapse with Alice Kalro

Host Jeni Miles speaks with Alice Kalro, founder of arkH3 and lead author of "Leading Through the Polycollapse," about why traditional business strategies fail during systemic breakdown. Kalro introduces frameworks for systemic foresight, explains how multiple systems face simultaneous collapse, and argues that conventional sustainability approaches are "fairy tales" disconnected from reality. Her insights reveal how businesses must transform beyond incremental metrics toward essential needs provision.
September 16, 2025
46
 min read
 mins